I often help school staff talk to school leaders about teletherapy services with their leadership teams. Here’s a strategic approach to communicate your needs effectively.
The Email Template Solution
We’ve developed a customizable email template to help you present your case for teletherapy services to your school leaders. This template addresses three key elements:
- Your school’s specific challenges
- How Lighthouse can provide solutions
- The potential for successful outcomes
Customizing Your Message
The template includes highlighted sections for personalization:
- Recipient’s name and appropriate greeting
- Your school’s name
- Current challenges or problems
- Desired outcomes
- Specific success metrics
Key Talking Points
The template emphasizes several important aspects of teletherapy:
- Complete service coverage
- HR and recruitment management
- Clinical support availability
- Assessment and protocol handling
- Required software and tools
- Cost efficiency compared to in-person services
Budget Considerations
When addressing financial decision-makers, the template highlights cost-effective aspects:
- No travel time expenses
- No benefits package requirements
- Reduced miscellaneous costs
- Service-based billing
Making Your Message Resonate
Problem-Solution Format
The template follows a clear structure:
- States the current problem
- Introduces Lighthouse as the solution
- Demonstrates potential outcomes
Strategic Repetition
We recommend restating key points throughout the email, as readers often:
- Skim content initially
- Check the conclusion first
- Return to details later
Call to Action
The template concludes with clear next steps:
- Requesting a meeting
- Suggesting specific dates and times
- Including a cost estimate attachment
Adjusting the Tone
The template can be modified to match your communication style and relationship with leadership. Consider:
- Formal vs. informal language
- Department-specific concerns
- School culture and communication norms
Visit www.lighthouse-therapy.com to access this template and other resources to help you talk to school leaders about teletherapy services for your school.
